Hello

Jennifer Tapiero is a dynamic force within MMPR combining sales expertise, entertainment industry experience, and a strong presence in both nightlife and the cannabis space. She has built a reputation as someone who can create relationships, elevate talent, and execute high-energy activations with confidence and precision.

Raised in a hardworking, tight-knit entrepreneurial family, Jennifer learned the business from the inside out while working closely alongside her mother. This multi-generational partnership shaped her into a leader who values authenticity, loyalty, and excellence in everything she does.

​

Nightlife & Cannabis Industry Expertise

With years of experience in two of the fastest-growing lifestyle markets nightlife and cannabis Jennifer has become a connector between brands, influencers, talent, and consumers. She excels in:

• Sales & partnership acquisition

• B2B and venue relationships

• Artist and influencer activations

• Retail & product integration

• Event coordination and hosting

• Experience-driven marketing across multiple locations

Her insight, adaptability, and communication skills allow her to thrive in environments where strategy and personality matter equally.

​

Artist Development Backed by Real Performance Experience

Jennifer’s strength in artist development comes from a powerful asset she is an artist herself.

She has:

• Opened for numerous major names in the music industry

• Performed across nightlife, festival, and entertainment venues

• Developed her own branding, stage presence, and market identity

• Worked with promoters, clubs, and entertainment leaders

• Built her own performance network from the ground up

Because she has lived the artist journey firsthand, her guidance is grounded, genuine, and highly effective. She knows what talent needs emotionally, creatively, and strategically.

​

Red Carpet Host With Natural Star Power

Jennifer’s charisma doesn’t stop at the stage she is also a confident red-carpet host, interviewing entertainers, influencers, and public figures with ease. Her presence makes her a natural media personality who elevates events and brings energy to every activation.

Her hosting work reflects:

• Professionalism

• Quick thinking

• Camera-ready confidence

• Strong communication skills

• A natural ability to connect instantly

This media presence strengthens her work across sales, events, and artist development.

​

A Strong Woman, A Strong Legacy, A Strong Future

Jennifer is not someone to underestimate. She is strategic, creative, and fearless balancing business intelligence with on-stage experience and cultural insight. Her work alongside her mother has shaped her into a grounded yet unstoppable force, and her impact continues to expand across every sector she touches.

​

At MMPR, Jennifer plays a key role in driving partnerships, elevating talent, and growing the company’s presence in entertainment, cannabis, and nightlife.